I suspect it was no accident that Simon Anholt's masterclass was held on the 28th floor of Millbank Tower -- one of the higher points in London (though, not yet the Shard). Instantly we were breathing the rarefied air of the global consultant, able to grasp distance as an illusion and imagine ourselves making our mark on any one of the august institutions reduced to LEGO blocks before us.
If you have never heard of Simon Anholt, don't own up to it. Those who have tend to be VIPs --…
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