Soft Power Consultancy


Director Indra Adnan delivers keynotes, organises workshops and conducts facilitation with major organisations on the topic of soft power.

For more email Indra Adnan


Selected recent engagements:

Indra Adnan, Director of Soft Power Network, was asked to contribute to the UK House of Lords Select Committee on "Soft Power and the UK's Influence", 20th December, 2013.

Her text is on Page 12 of the "Evidence" document (available here at the HoL website) Or as a standalone document here: Beyond Security - Indra Adnan submission to HoL "UK & Soft Power" committee

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The following is a talk given by Indra Adnan, Director of Soft Power Network, to NATO at a Brussels conference convened by Stephanie Babst on "The Power of Soft Power" on 27th March, 2012. Other contributors included Philip Seib, Professor of Journalism and Public Diplomacy, University of Southern CaliforniaJed Willard, Director, The Public Diplomacy Collaborative, Harvard Kennedy SchoolJoi Ito, Director of MIT Media LabElizabeth Linder, Politics and Government, Europe, Middle East & Africa for FacebookMitchell Baker, Chairwoman, Mozilla and William Echikson, Head of Communications and Public Affairs, Google. 

Full version of NATO address is here

Edited version for the USC Center for Public Diplomacy blog


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Indra was a facilitator at Wilton Park's "Putting the Power in Soft Power?" event, 12-14 October, 2011



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Indra Adnan was a keynote speaker at the Congress Party's 100 Years of Satyagraha conference, January 29-30, 2007, New Dehli. View her Guardian online column on the event here.

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Re-imagining Social Work

A major commission from the Scottish Executive (Govt.) in 2005-2007, to address the "soft power" of social workers, and how they appear in the public narrative, via Indra's New Integrity consultancy.

Guardian column by Indra Adnan, "Speaking up for Social Workers"

Guardian feature on RISW, "Playing The Field"

RISW main report and handbook

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Soft Power – Advocacy




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